We love the athleisure ‘uniform’, we kind of live in it here at Hip Daddy HQ. Hello Nike. Similarly, the world of workout clothes and technical apparel has really evolved in the last year or two, with all sorts of newbie brands making some noise in the marketplace. Next up to discuss is Fourlaps, a New York-based brand that creates men’s functional athletic apparel.
Fairly new on the scene, Fourlaps was founded on one core belief: “high-quality, well-designed athletic apparel should be within reach.” Straightforward and simple. Based in NYC, the brand is inspired by their surroundings and make product to interact with their vast environments…whether you’re going for a run on the Westside Highway, hopping on a Citibike, or playing a game of pickup basketball, Fourlaps has something for every Hip Daddy.
Four laps around a track is a mile. Work out. Check these guys out and get your sweat on.