Hip Daddy

07 11

Underwear is Important. Mack Weldon Has You Covered.

Underwear.  Yep, it’s important, for the little ones and the Hip Daddy himself.  And here at Hip Daddy HQ, we know you’re busy at home and at work, and so discovering the perfect new ‘underwear’ might be the last thing on your mind.  But that’s why we are here and Hip Daddy has you ‘covered’!  Mack Weldon is a NYC ‘start-up’ that is devoted to making the underwear buying experience better and easier.  And as they suggest on their site, they make “Smart Underwear for Smart Guys.”  This sounds intriguing to all Hip Daddys.  Let’s talk…

Mack Weldon is about the fusion between old-school quality and modern day technology when it comes to it’s undergarments.  And every Hip Daddy wants quality and comfort out of their underwear- whether they know it or don’t.  Mack Weldon makes its boxer briefs and trunks out of a super soft signature blend of cotton, Modal, and Lycra.  And with features like “super soft no roll” waistbands, “mesh cool zones”, and leg bands that won’t ride up, comfort is most def happening in a pair of Macks.  (And although we don’t exactly know what ‘mesh cool zones’ means, we like the sound of it!)

Hip Daddy also loves a confident company, especially a start-up.  And with their Try It On Guarantee, Mack Weldon is for sure getting notice and making it convenient for people to experience their brand! As a first time buyer, you get to try on and wear that first pair of underwear that you ordered….Don’t like it? Wrong fit? Or you simply want that creepy pair of 2(X)IST or that boring Polo Ralph Lauren cotton boxer (hopefully not)?  Mack Weldon will refund/exchange, but that pair of underwear is yours to keep. With this Guarantee, Mack Weldon truly believes in their product…well done.  Also, random note, but we love how they use video loops instead of thumbnails to preview its products…details are key.  This brand is doing it right.

But let’s get back to the point.  The Hip Daddy Household can be busy at times.  And items like your underwear selection should be easy, and yes…stylish and smart.  Mack Weldon makes “Smart Underwear for Smart Hip Daddys”, so go buy some now.

Happy Friday.