Yes, you can still rock these!  Hurley is an awesome surf inspired brand that not only makes swimwear for the younger guys, but also has plenty of products for the Hip Daddy.   Hooray.

Hurley is a company based on a love of the ocean and its constant state of change.  With deep roots in beach culture, they are all about inclusion and positivity, and are passionate about freedom of expression and the individual voice.  We can get behind this ethos any day!  Nicely done.

Bob Hurley is an icon in the category, and continues to innovate and evolve year after year.  They are a true lifestyle brand doing all sorts of cool things in art, music and sports.  From their stable of ‘narly’ athletes to the Hurley Music Studio to their Create  custom platform, Hurley touches all and inspires youth culture everywhere they go.   We saw them at SXSW recently, the Printing Press activation was Cali cool.

And the product itself is stylish, wearable, and performs.  The board short is our favorite, and with plenty of designs to choose from, no Hip Daddy will feel left out.   Whether you are chasing after the kids on the beach, doing a little surfing yourself, or just relaxing poolside, Hurley swim trunks are simply perfect.  And yes, of course, they have a totally cool Kid’s line which could help inspire your child to be the next Kelly Slater or Laura Enever!

Hurley is the ultimate summertime swim trunk, check them out, right about now…